Branding

MICA’s brand is about more than being an art school. MICA is a cultural movement, made up of individual and collective narratives, yours included. Our job is to preserve that legacy.

Some of our branding guidelines may seem like small potatoes, but they are important to the big picture. These guidelines, when followed, create a consistent story about MICA. Consistency is what helps our story be heard loud and clear. How you use the MICA logo, create a presentation under the MICA name or what you put in your email signature — all of this contributes to the MICA brand.

We're here to help.

We're here to help if you need advice on how to use the brand or want to run something by us! Contact Mike Walley-Rund at mwalleyrund@mica.edu or x4218.